In collaboration with Populus Coffee / Such Coffee in Berlin, Germany we're bringing you our very first Evil Greed Specialty Coffee. Roasted by our favorite coffee place in Berlin, this coffee comes from the Bob-O-Link collective that unites around 50 farmers and focuses on using integrated farming methods that place a focus on the environment and humankind. Also on board for this project is none less than Death By Coffee who designed the label with typography added by Branca Studio in Barcelona, Spain.
Bob-o-link is a uniques sustainable coffee project initiated by the FAF (Fazenda Ambiental Fortaleza). The project aims at changing not only the way coffee is produced but also more generally the lifestyles of an entire community.
As the specialty coffee industry has grown, the largest beans have become the most sought after. Yet the big beans present under 50% of the production. This project within a project focuses on enhancing the quality and sellability of the smaller size beans to help farmers reach the full profitability of their farm. Hence the name "MIRIM" that means small in an indigenous Brazilian language.
TRANSPARENCY & SUSTAINABILITY
Bob-o-link Mirim beans represent the smaller screens from the family-focused production collective all working with sustainable practices. The goal is to sell these coffees for 60% of the price of the higher screens. In this way, the project provides economically sustainable opportunities to all parties in the supply chain.
For a more information on transparency and how the beans are sourced, please visit https://populus.coffee/